McDelivery "Rain"

McDonald’s in France recently launched a new campaign called “Rain” to promote its delivery service, McDelivery.

In classic “French impressionist” style, “Rain” features city scenes shot through a rainy window. The point being, get delivery of McDonald’s because it’s raining out. Pretty simple.

And also very pretty. Simple message for a simple service…food delivery. Sometimes simple is plenty.

What’s your experience? JIM