Bud Light - Cardboard Fan

A colleague at work pointed me to this new video from Bud Light that is reflective of the times we live in. Well, at least as it relates to watching sports. Live and on television.

I mean really, did you ever imagine a world where we would have cardboard cutouts of ourselves as fans at a game? I mean really?!?

Bud Light gets it and has a little fun with it, which honestly is a nice bit of comic relief. Nothing more than that, TTYTT.

A reflection of the times, for sure.

Is your brand reflecting the times we live in? What’s your experience? JIM