Zara x "Barbie" Movie

Source: Zara

Many have said that the new “Barbie” movie is the most marketed of all time, if not at least in recent times. The brand collaborations have crossed so many categories. Certainly one of the most prolific brand partnerships I’ve seen. In fact many are saying that it’s actually the brand collabs that are driving theater sales! A buffet! And each one is so good! So many to mention, but I just might cover a few this week.

Zara is getting quite the buzz for perhaps being the best. Give this article from Teen Vogue a read to see their perspective and the lineup!

There’s something for everyone including all the wanna be Barbies and Kens out there. Clothing, accessories. You can go all out or go subtle, is there’s such a thing with this movie.

Zara is known for in-the-moment fashion that switches up every season. Hence the perfect brand partnership with a movie that is in-the-moment creating fashion trends for the season. Anyone up for pink?

What’s your experience? JIM