Dunkin' Nail Polish

First there was lip balm …

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Seems like there’s a new beauty brand in town, and an unexpected one at that! Dunkin’.

Dunkin’ beauty is a thing, I do believe. Well at least a start at beauty.

First there was a lip balm, and now there’s nail polish. I suppose that the lip baum was all about flavor and taste, and I would think that the nail polish is all about color.

Dunkin’ colors. As in the colors of the frosting and sprinkles on the donuts.

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Great way to engage big fans of the brand. And a great way to insert the brand, and a key brand feature, into pop culture! Those colors are pretty and pretty identifiable.

What’s your experience? JIM